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Capital Radio announces Soup's inclusion on their first ever digital roster
PROJECT INFO
Capital Radio To Extend Brand Online
Posted: 07 August 2006
Today we're dancing to the latest tunes as Capital Radio announced that we are included on their first ever digital roster.
Capital Radio, owned by GCap, chose four agencies from a shortlist of seven and is charging them with developing campaign-based promotions across web, mobile and interactive TV platforms.
Briefs will be assigned on a project by project basis to help Capital drive traffic to its relaunched website and grow its range of existing customer databases.
We've already got stuck in and currently we're working on a web project to coincide with the launch of Lucio's Drivetime show.
