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After seeing Soup’s excellent work in the pitch, I'm really excited about their involvement in the fete

PROJECT INFO

Soup Wins at the innocent Fete
Posted: 22 May 2007

innocent drinks has appointed Soup to handle its online activity for its summer events programme.

The village fete site is designed to celebrate innocent’s Village Fete programme as well as the concept of fetes as a great British pastime. It also highlights other fetes being held over the summer.

The site provides an online hub for all things Fetey. It supports an online village fete community and allows the fete campaign to be enjoyed far beyond simply those who are able to attend.

Dan Shrimpton at innocent commented: ‘After seeing Soup’s excellent work in the pitch, I'm really excited about their involvement in the fete project. Soup has an excellent grasp of our brand and turned a brilliant amount of creative work around in a short space of time.’

Everyone here at Soup is delighted to be working with innocent. We are high on fete and full of fruit. And we’re quite keen to have a go on the coconut shy, too.